#ThankfulThursday for Cosmetologists: Week 2


There’s so much to be grateful for. Every Thursday throughout the month of November we’ll be highlighting a few things that make your jobs a little easier, more productive, or even more fun. Have something to add? Join the conversation on social media with the hashtag #ThankfulThursday!

Pinterest boards

Who hasn’t invested an hour or two down the Pinteresting rabbit-hole? Inspiration in a pinch: that’s just one reason to be grateful for this image aggregator. Boards for hairstyles, boards for makeup trends, boards for fashion, boards for client requests… anything and everything you could imagine. It’s the perfect springboard (pun intended) for creativity.

Instagram

If Pinterest is the inspirational staging ground, then Instagram is the showcase where you display your results to the world. Even better, it’s a stellar word-of-mouth marketing tool: one great shot of your client’s latest hairstyle is worth a thousand words of ad copy. Plus, it’s always fun to see what’s trending!

Read more about marketing your salon with Instagram here.

YouTube tutorials

While viral videos like “Charlie Bit My Finger,” “Evolution of Dance,” and “Gangnam Style” may have collectively accumulated more than one billion views, it’s the tutorials that form the backbone of the cultural behemoth. (All right, tutorials and cat videos.) Especially as the holiday season is ramping up, why not take a moment to appreciate the ability to look up step-by-step instructions for even the most obscure styles and trends?

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