Funeral Director: It's Not Your Father's Funeral Home

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Learning objectives

  • Identify preplanning activities and guidelines to meet changing consumer demands.
  • Discuss consumer demands and list options for funeral services and celebrations outside of the funeral home.
  • Explain the changes in embalming and cremation, including alternative methods that are growing in popularity.
  • Define five technology strategies to expand market coverage and meet client needs.
  • Identify components of personalization and strategies to achieve them.
  • Discuss the changing roles of women in the industry.
  • Compare and contrast the services offered by publicly-owned corporations and private family businesses.
  • List innovative commemorative products for the disposition of remains.

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